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Video for presentation of the Meeting about Social Media

Juan José Potti

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In the beginning of the Asefma´s meeting \\\"Application of the social networks to the sector of the road \\\", celebrated on November 20 of 2.012, D. Enrique Benayas, the director of the ICEMD-ESIC, ICEMD is the Institute of ESIC\\\\\\\'s Digital Economy Business and Marketing School and D. Juan Jose Potti, executive President of Asefma, Manufacturers Spanish Association of Asphalt Mixtures, think about the current impact of the social networks in the company and especially in the sector of the construction and the conservation of roads

Social media Asefma road bituminous mixtures communication Enrique Benayas Juan José Potti


Juan José Potti

@jjpotti

Doctor in Engineering, Universidad Complutense, Madrid Executive President of Asefma, www.asefma.es   President of the Spanish Road Technology Platform (PTC), www.ptcarretera.es   President of ALEAS (Spanish Group of member laboratories of Asefma)   Member of the Executi..


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